June 2009

Another Week, Blogging and Marketing Hydropnuematic Bladder Systems

Happy late Monday afternoon to you. I have to be honest here, I'm not sure I can write anything about Hydropneumatic Bladder Systems  right now. Don't get me wrong, a good conversation about when and why you would want to use a bladder system to handle whatever issues are going on in the system right now are right up there but it has been a sad week for many and now with the passing of Billy Mays yesterday well, it's getting to be a bit much. Since I know I'm definitely dissappointing many I won't make any false promises as to when to expect these entries, just know that they'll be coming down soon.

A Full Week And Counting

Today's entry will be a short one and it also marks a full week since my first entry here. Yesterday's experiment has been sidetracked for a short period because I encountered a small problem in claiming this Blog but next week has many possibilities and perhaps will see me figuring the whole thing out.

I realize life and time are in short supply, as yesterday's passing of Michael Jackson goes to prove once again that we truly never know how long we've got to get things accomplished. So on that note I'll say that I've got this Blog up and running, I'll see if I can start adding some technical items here soon to help you, the dear reader understand a bit more about what it is that PULSCO does. Perhaps one day I may even add a comments feature to allow my whole audience some input. Hope all have a great safe and happy weekend.

SEO and Blogs

I continue in my quest to help drive traffic to the PULSCO  website. I don't know how many of you out there are fortunate enough to have come across a great tool to gauge your SEO endeavors but some months ago I discovered a neat website company called HUBSPOT . And now you see, I've made myself another little challenge - to see just how much I can improve our websites grade according to their algorithm. I'm not doing too bad I guess, I was able to raise our initial grade of an 11 up to its current grade of 41 by following a few of their suggestions. Because having a relevant company website Blog is another one of their suggested methods I've taken another step towards legitimizing PULSCO in the world of Blogs. Of course if you have a Blog well you've got to be listed in Technorati  and in order to make it legit (or at least that's my impression of it) a part of the process to get listed or to officially claim the blog is to do this dg2brj38ah.

I will follow up later on today to see if this helps out our grade. In the mean time I will try to figure out how to make Water Hammer  or Fluid Hammer an interesting enough subject to Blog about. Actually it's really sort of interesting if you do stop and happen to think about it. In a sort of Addams Family, Gomez kind of way. Trains crashing and stuff.

Can I Make An Engineering Company Sexy?

I've given myself a new challenge; make an engineering company sexy. I admit that by nature I'm a hardcore pessimist, perhaps it is because I often decide to do things like trying to convert a discipline such as engineering into something that it isn't. Engineers by nature are a different breed than most, of course the same can be said about any group of humans that share anything in particular, but where most are not trained with the ability to build a better mouse trap, engineers make that their bread and butter. Engineers don't want to waste time being fed marketing jargon like most consumers. So where a beautiful women can perhaps sway someone to purchase an overly expensive car or a cheap awful can of beer - that same gorgeous example of perfection should not (by normal reasoning) be able to sell a much needed  Surge Tank, even if it is the much needed piece of a million dollar puzzle. Anyway, I'll give it a good try and see what happens. The marketing world I'm sure is littered with the bones of failed campaigns and who knows, perhaps I'll be much the wiser for it.

Introduction To PEAK2PEAK

A little over nine years ago I started working here at PULSCO. Hired as the Marketing Assistant in a fledgling marketing department that consisted of just one employee, me.

A challenge I suppose for any experienced individual - a complete mountainous task for someone like myself. Over the years since then I've taken a number of baby steps to get to the point where now we find ourselves as a company with a somewhat strong web presence. There are many plans still in the works in terms of dealing with and embracing all of changes that have occurred in the web alone. A company such as PULSCO can stand to take the lead in our industry if we take advantage of good timing and our competitors missteps. I've been seeing a lot of fanfare about taking advantage of Social Networking to help position a company and make it more relevant in Search Engines. I feel that perhaps this might be helpful but I certainly don't want to invest all of my efforts in one place. So a fair question could be "so why start blogging now?", well I admit I'm more than a bit curious to find out if this does help us. Can it hurt us, well anything I suppose has the potential to have the opposite effect than initially anticipated.